The Customer Wants Something. You Can Supply It. Is That So Hard?

Posted on Feb 5, 2014 | No Comments
The Customer Wants Something. You Can Supply It. Is That So Hard?

Why do so many businesses fail to pursue the obvious opportunity?

Terminal Disease

Posted on Jan 22, 2014 | One Comment
Terminal Disease

How does a high-flying chief executive manage to overlook some of Peter Drucker’s most basic questions? Chief among them: Who is our customer? And what does the customer value?

Five Drucker-Like Business Moves of 2013

Posted on Jan 3, 2014 | 2 Comments
Five Drucker-Like Business Moves of 2013

Five business moves from last year that were especially Drucker-like.

What Peter Drucker Would Be Reading

Posted on Dec 31, 2013 | No Comments
What Peter Drucker Would Be Reading

Recent selections from around the web that, we think, would have caught Peter Drucker’s eye.

Too Many Happy Returns

Posted on Dec 23, 2013 | 2 Comments
Too Many Happy Returns

“As much as a third of all Internet sales gets returned,” according to The Wall Street Journal.

Is Umami Burger Really a Kroc?

Posted on Dec 18, 2013 | No Comments
Is Umami Burger Really a Kroc?

The success of Umami Burger in a seemingly saturated burger market parallels the story of another burger joint: McDonald’s.

What Peter Drucker Would Be Reading

Posted on Dec 17, 2013 | One Comment
What Peter Drucker Would Be Reading

Recent selections from around the web that, we think, would have caught Peter Drucker’s eye.

Have a Coke and a Power Grid

Posted on Dec 9, 2013 | One Comment
Have a Coke and a Power Grid

“To discharge its job, to produce economic goods and services, the business enterprise has to have impacts on people, on communities and on society.”

Mattel Gets Multicultural Right, at Last

Posted on Nov 6, 2013 | No Comments
Mattel Gets Multicultural Right, at Last

Rick Wartzman writes about a new advertising campaign by toy maker Mattel, targeted to Latina moms.

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